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BOUNDLESS POSSIBILITIES

bold storytelling. efficient delivery. outlandish success

Your industry is changing rapidly, and you're expected to do more with fewer resources. As the barriers for entry into the marketplace fall, your customer's expectations are increasing by the day. Modern problems require modern solutions (or so the meme says).


POUNCE is the marketing and business consulting anti-agency, delivering results without the jargon, expensive overhead and industry tactics that rob you blind.


Our decentralized team of creatives and strategists has more flexibility to deliver results on budget, on time and at scale.

 
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EVERYONE SAYS THEY'RE DIFFERENT

We actually are - in ways that matter.

We didn't start POUNCE because the world needs another traditional marketing agency. It doesn't. We started on your side of the client-consultant table, wondering why the tail was constantly wagging the cat.

POUNCE is different from the ground up. We won't give you a one-size-fits-all formula, charge you out the wazoo and snow you with marketing geekspeak. At POUNCE, we jump into every relationship by understanding what makes your organization meow.


That means immersing ourselves in your world, asking questions, challenging assumptions and integrating with your team. By tying everything back to what your customers need, our solutions will take your brand from zero to 60, optimize your efforts, and grow your influence (a fancy word for revenue).

 

NINE LIVES: PROJECTS THAT MAKE US PURR

Just like your organization, we can't be all things to all people. However, our deep bench of partners empowers us to confidently say "yes" to meeting your changing needs, introducing the right support team, ensuring quality across the contract, and providing a centralized point of contact for projects and billing.

Here are the services where we have experience, accolades and testimonials:

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STORYTELLING / GHOSTWRITING

Let's go deeper than the mechanical process of "copywriting" and define the soul of your organization. Humans connect with humans, not brands, so let's craft a face, heartbeat, and inspiring narrative that will motivate your target buyers/donors.

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MARKETING STRATEGY

Every discovery conversation starts with the core mission of your organization. What do you want to accomplish? From there, we can collaborate to define and align target customers/donors, messaging, channels and metrics to achieve your short-, medium- and long-term goals.

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BRAND DEVELOPMENT

As Jeff Bezos quipped, "Your brand is what other people say about you when you're not in the room." If that's good, we can identify ways to reinforce that and avoid crises. If it's bad, indifferent or unknown, we can provide creative, data-driven ways to get you back on track.

 
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SOCIAL MEDIA MANAGEMENT

Whether your goal is community building, thought leadership or advertising, we have the organic and paid social strategies to meet your ideal customers/donors where they already are. The year 2021 was the first time a social media site overtook Google as the most popular website. Are you where your people are looking?

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PUBLICITY

In a highly distracted world, attention is the ultimate currency. Whatever your goals or preferred channels - traditional news, alternative or social media - we have the contacts, context and content to raise your profile and help drive the conversation.

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WEBSITE OPTIMIZATION

Your organization's website is your digital home, a reflection of your brand's quality and mission. Whether you need to build from scratch, redesign, maintain or just groom your whiskers, we have the digital architects, engineers, designers, cleaners and security you can trust.

 
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GRAPHIC DESIGN / VIDEO

As Derek Zoolander once pondered, "Have you ever wondered if there was more to life, other than being really, really, ridiculously good looking?" The same should be asked about brand imagery, and we can answer emphatically, "yes!" Thinking beyond what's "pretty," we'll make sure it resonates and inspires your tribe.

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EMAIL / SMS / CRM

Email and text message marketing are two of the most legally regulated - and most valuable - ways to nurture your existing or target customers. Protect their personal information and CYA with hands-on management to adopt best customer practices, journeys and outcomes.

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INFLUENCER/GUERRILLA

Modern marketing requires modern solutions, and influencer marketing and guerrilla tactics can be remarkably effective while being cost effective. We’ll outline the strategies and brainstorm the tactics to make your creative marketing ideas deliver ROI. 

These are the boxes we can check (or sit in), but our skills and network offer boundless possibilities.


Does it sound like we’d be a good fit? We’d love to hear from you. Contact us and let’s get started.

 

A FEW BRANDS WE HAVE WORKED WITH

Our clients and past employers are some of the coolest cats in the world.

The team at POUNCE brings extensive private sector, nonprofit and government experience to the table. We have worked in pro sports, economic development, education, healthcare, entertainment, information technology, government, humanitarian aid, advocacy and much more. Our clients persuade businesses, consumers, donors and government customers.


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NFL LEAGUE / TEAMS

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ENTERCOM / CBS RADIO

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PRAESUM HEALTHCARE

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DR. RICHARD LEHMAN

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CORA PHYSICAL THERAPY

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LOUDOUN ECONOMIC DEVELOPMENT

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LOUDOUN EDUCATION FOUNDATION

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B'NAI B'RITH INTERNATIONAL

Want to see more clients or specific projects? Just ask!

 

LET'S ROAR TOGETHER

Stop chasing your tail and get in touch!

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